Category Archives: Digital Marketing

“Digital is at the core of everything in marketing today—it has gone from ‘one of the things marketing does’ to ‘THE thing that marketing does.’”– Sanjay Dholakia, Former Chief Marketing Officer, Marketo. What is online marketing? Digital marketing incorporates all promotional efforts that use an electronic device or the internet. Trades leverage digital platforms such… Continue reading Master the Digital Realm: Unleashing Omnipotence in Online Marketing