Category Archives: Digital Marketing

Today the success of any business depends on the effectiveness of digital marketing. It is a form of marketing that uses digital channels such as social media, search engines, and email to promote products and services. Digital marketing has revolutionized the way businesses reach their target audience, providing a cost-effective and measurable way to reach… Continue reading What Are The Fundamentals Of Digital Marketing?

Digital marketing has emerged as one of the most lucrative and in-demand career options in recent times. It has gained tremendous popularity due to the increasing use of the internet and smartphones worldwide. With businesses shifting their focus toward digital platforms, the demand for skilled digital marketers has increased exponentially. In this article, we will… Continue reading Why Should You Choose a Career in Digital Marketing?

The ways businesses market has evolved considerably over the last few decades. Although the traditional techniques haven’t lost their footing completely, they are being very much replaced by new and efficient ways of marketing, more precisely called “digital marketing.” But what are traditional and digital marketing? What exactly are the differences between these two terms?… Continue reading Digital Marketing Vs Traditional Marketing: How They Are Different?

Marketing is a dynamic and constantly evolving industry that offers a wealth of career opportunities for those with the right skills and expertise. With the rise of digital marketing and the increasing importance of data-driven decision-making, the demand for skilled marketing professionals is at an all-time high. If you’re considering a career in marketing, you’ll… Continue reading What Are The Top 5 Marketing Careers in 2023?

What does a Digital Marketing Professional Do? A digital marketing professional is someone who has good working knowledge of all internet marketing domains. The primary objectives of digital marketing are to increase brand awareness, promote products, build traffic on the website, acquire new customers, generate product interest among prospects and create high product visibility among… Continue reading Why there is a Constant Rise in the Demand of Digital Marketing Experts?

Being noticed by the target audience to whom the organizations wish to offer products and services isn’t that simple. Subsequently, the prominence of Digital Marketing is escalating day by day. While there are various strategies to attract the public, it is seen that none of them function as quick and viably as progressive advertising. When… Continue reading What is Digital Marketing? Is a course in digital marketing worth doing in India?

“Digital is at the core of everything in marketing today—it has gone from ‘one of the things marketing does’ to ‘THE thing that marketing does.’”– Sanjay Dholakia, Former Chief Marketing Officer, Marketo. Digital marketing incorporates all promotional efforts that use an electronic device or the internet. Trades leverage digital platforms such as search engines, social… Continue reading Be the Omnipotent in Online Marketing