What is Mass Communication and Journalism?
Mass communication refers to the act of disseminating significant and relevant information to the masses/ public. It is a process in which the message is sent through a channel of communication to the general public or any particular segment of the public. There are different channels through which a message can be propagated. One must know the different communication methods and mediums to be able to decipher the best way to foster a particular message. It is basically about how media channels communicate their content to their consumers. This field expands to include various disciplines such as public relations, advertisement, new media, documentary making, etc.
Journalism is associated with news gathering and reporting to inform the audience about the latest and relevant happenings around the world. It is concerned with gathering fact-based information from various sources on a particular topic and then reporting the analysis, findings, and conclusions to a large group of people through different mediums like print, electronic and online. The skills for all such operations can be learned through professional training. Interested aspirants can look forward to joining B.A in Journalism and Mass Communication or a diploma program. After graduating, a PG Degree may be the next move.
Is a Mass Communication or Journalism course really Important?
For aspirants to make a career in this field, it is important to develop interpersonal, organizational, intercultural, ethical, and media-savvy communication expertise that enhances their effectiveness in the workplace, in the community, and in the world. A professional education program will help you hone the critical skills you need to build a foundation for a successful career in this field. You can choose a full-fledged degree course or if you want to opt for a short term course, you can also go ahead with specialized Diploma courses in Mass Communication.
Some of the many advantages offered by these courses are that you will be able to:
- Develop multimedia expertise in storytelling with words, data, pictures, and videos
- Expand your horizon of knowledge with the latest trends in the field like advanced mobile journalism, social media, podcasting, and video techniques
- Apply your skills in a collaborative newsroom, publishing your content to a news website, blog, newspaper, etc.
- Develop yourself as a journalist skilled for reporting events, interviewing, newsmaking, and examining and presenting important and interesting issues of our times.
It’s important for you to select quality-wise one of the top mass communication colleges to groom and shape you as a true professional in this field. You can find everything that you may expect at AAFT University, Raipur—world-class faculty, latest and innovative curriculum, and tons of opportunities to explore, lead and get real-world experience. It also helps you to connect and network with leading journalists and newsmakers who regularly visit the campus to conduct workshops, lectures or to seek students for special projects.